Birkenstock
Concept :
Birkenstocks have been orthopedic since their birth.
Now, they are all of a sudden cool, and no one knows why.



Out Of Home

Digital Rebranding

Social Posts


Online Customization

The Magazine
Birkenstocks creates a digital + physical magazine entirely based on User Generated Content.



Birkenstock x Coachella
Birkenstocks Experience at Coachella with a lounge space, limited edition shoes + merch & special influencer event.
